Agriculture

Find New Opportunities and Increase Market Share

Manufacturer, Dealer and Lender Insight

For a Clearer Market Perspective, Start with EDA.

True market insight means having access to the cleanest, most comprehensive market data available. Data that not only guides your critical strategic decisions, but also leads you to the real sales opportunities. With EDA's equipment-data platform of 2,656,172 buyers purchasing over 6,803,012 combines, tractors, balers and more, you'll have true insight

See what no other source provides.

  • Access to objective market share reports and data
  • Identity proven buyers of agriculture equipment as they enter your market
  • Monitor competitor activity and target their customers
  • Generate leads your sales staff will actually pursue
  • Identify and exploit emerging market opportunities, before your competition
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Top 10 Agriculture Equipment Types

The count of units and buyers for the 10 most common equipment types in our database.

EQUIPMENT TYPE UNITS BUYERS
UTILITY TRACTOR 1,772,878 985,562
UTILITY LOADER 1,270,203 1,040,022
ZERO TURN MOWER 508,195 407,723
COMBINE 404,499 185,525
ROTARY CUTTER 392,061 345,984
UTILITY VEHICLE 380,276 282,844
ROUND BALER 219,903 159,599
PLOW/DISK 198,517 132,008
UTILITY TLB 170,496 155,315
4WD AG TRACTOR 168,234 85,581

EDA Online Solution

Our online interface is a robust business tool loaded with unmatched market insight and analytical tools. Including automated reporting, buyer equipment data from multiple sources, e-mail addresses, firmographics and more.

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EDA Online Solution
RESOURCES
  • Testimonial

    There's opportunity within the EDA data. Many in B2B do not have experience in direct marketing, so it can be difficult to know how to effectively apply the data. Success in DM is driven by the quality of your list, strength of your offer and presentation of creative - in that order. EDA allows you to build a list meeting very specific criteria. If you invest in a strategy to leverage this information and have the discipline to follow through, there is no question that it will pay off.

    Scott LoSasso, President LoSasso Integrated Marketing

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  • White paper

    Huge ROI for Manufacturer

    Some strategic thinking and targeted market data brought unheard of benefits to an equipment manufacturer.

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  • Case Study

    Dealer Marketing 360 Getting Started with eMarketing:

    In this final installment of the Dealer Marketing 360 series, we’ll try to help you define and navigate the eMarketing options that are available.

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  • Blog

    Making Sense of Big Data, Part One: Drinking from the Firehose

    We all see the term Big Data in the business press and in big-picture presentations from respected colleagues. The term is used to describe how successful businesses are using vast, yet granular troves of information to make decisions, particularly in sales and marketing.

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