Manufacturer, Dealer and Lender Insight
For a Clearer Market Perspective, Start with EDA.
True market insight means having access to the cleanest, most comprehensive market data available. Data that not only guides your critical strategic decisions, but also leads you to the real sales opportunities. With EDA's equipment-data platform of 2,656,172 buyers purchasing over 6,803,012 combines, tractors, balers and more, you'll have true insight
See what no other source provides.
- Access to objective market share reports and data
- Identity proven buyers of agriculture equipment as they enter your market
- Monitor competitor activity and target their customers
- Generate leads your sales staff will actually pursue
- Identify and exploit emerging market opportunities, before your competition
Top 10 Agriculture Equipment Types
The count of units and buyers for the 10 most common equipment types in our database.
| EQUIPMENT TYPE | UNITS | BUYERS |
| UTILITY TRACTOR | 1,772,878 | 985,562 |
| UTILITY LOADER | 1,270,203 | 1,040,022 |
| ZERO TURN MOWER | 508,195 | 407,723 |
| COMBINE | 404,499 | 185,525 |
| ROTARY CUTTER | 392,061 | 345,984 |
| UTILITY VEHICLE | 380,276 | 282,844 |
| ROUND BALER | 219,903 | 159,599 |
| PLOW/DISK | 198,517 | 132,008 |
| UTILITY TLB | 170,496 | 155,315 |
| 4WD AG TRACTOR | 168,234 | 85,581 |
EDA Online Solution
Our online interface is a robust business tool loaded with unmatched market insight and analytical tools. Including automated reporting, buyer equipment data from multiple sources, e-mail addresses, firmographics and more.
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White paper
Huge ROI for Manufacturer
Some strategic thinking and targeted market data brought unheard of benefits to an equipment manufacturer.
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Case Study
Market Analysis
This fourth white paper, in the EDA Dealer Marketing 360 series, looks at how to analyze and understand your market in order to be positioned competitively.
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Blog
Making Sense of Big Data, Part One: Drinking from the Firehose
We all see the term Big Data in the business press and in big-picture presentations from respected colleagues. The term is used to describe how successful businesses are using vast, yet granular troves of information to make decisions, particularly in sales and marketing.
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